Since its inception, hashtags have always been the most effective means to attract engagement. Be it a product launch, a Twitter campaign, or an event, hashtags are the go-to means…
In recent years, the influencer marketing industry has prospered and grown significantly. With the increase in content on social media channels, marketers struggled to cut through the noise and attract…
Social media monitoring now holds great significance for brands trying to build engaging communities. Consumers prefer personalized responses to their queries over preset chat-bot replies. It can help you customize…
In 2014, Starbucks introduced its white cup challenge, a social media campaign in the form of a contest where it encouraged users to doodle on the Starbucks white cup and…
Promoting brands on social media now has more prominence than ever in the history of marketing. With the meteoric rise in social media marketing, the demand for social listening tools…
Promoting brands on social media is now more popular than it has ever been in the history of marketing. Brands and marketing agencies now leverage the insights gained from social…
Twitter has long established itself as the go-to platform for brands to promote themselves. It allows them to share a wide range of content including product descriptions, blogs, campaigns, and…
Hashtags play a key role in elevating your brand on social media. Marketers and brands use them to categorize content for audiences with aligned interests. Brands often opt to create…
This week's article focuses on top 10 social media influencers in the field of Digital Marketing. A table is attached at the end with all the links to their social…
This week's article focuses on top 10 social media influencers in the field of Digital Marketing. A table is attached at the end with all the links to their social…