January 17, 2022
What is Curated Content & How to Make the Best of It
When it comes to consuming digital media, you may have come across the term “curated content.” So, what is content curation marketing, and how does it differ from other forms…
July 27, 2021
A Definitive Social Media Audit Guide for Beginners
Social media is a vast digital world where users from all over the world can connect with each other to debate, criticize, argue, or express their opinion. It is used…
May 4, 2021
7 Reasons Why B2B Marketers Should Use Twitter
There are ample social media channels that B2B marketers can use to promote their brand. LinkedIn is perhaps the most popular and sought-after social media channel for B2B marketing. However,…
April 26, 2021
10 Most Creative Twitter Marketing Campaigns of All Time
Twitter was introduced as a micro-blogging platform, the first tweet ever sent was through an SMS. It was designed to help communicate with a small group of people. Although, in…
March 26, 2021
What is Engagement Marketing? And Should You Care?
For many brands and marketers out there, the conversion rate is the one true metric. But unlike traditional marketing, you have to consistently engage with your customers to keep them…
February 22, 2021
Influencer Marketing in 2022: How to Work With Influencers?
In the early days, entire families would flock to a television screen to consume what limited content was available. Celebrity endorsements were then the most effective way to influence consumers.
September 9, 2020
How to Get Custom Twitter Dataset?
Twitter was initially introduced as a micro-blogging platform, fast-forward to today, it has established itself as one of the marketing giants. It is also one of the fastest news source…